Matthew Eastin
Job Title
Research Interests

Dr. Eastin's research focuses on new media behavior. From this perspective, he has investigated information processing as well as the social and psychological factors associated with game play involvement, new media adoption, e-commerce, e-health, and organizational use. Generally, his research utilizes information processing as a central mechanism to new media experiences (i.e., affect, identification, perceptions, etc.) and knowledge acquisition.

Affiliated Departments